Leadership
Meet the Management Team at GTxcel™
Peter Stilson
CEO

Peter Stilson takes the reigns as CEO of GTxcel™, a newly formed entity combining the strengths of two proven leaders in the digital publishing industry, formerly Godengo+Texterity.
GTxcel™ partners with innovative publishers to distribute content across platforms, monetize, and build brands. Peter’s vision for GTxcel™ is to build a unified publishing platform where content can be created once and published everywhere, giving publishers greater control of their content and delivery. Thousands of titles utilize the GTxcel™ Solution for publishing digital editions, mobile apps, and responsive websites.
Peter has a solid track record in business success. He joined Godengo in 2008 as CEO and President, turning it into the largest provider of content management systems for magazines. Previously he was Chief Operating/Revenue Officer for Internet Broadcasting (IB), a company that creates and monetizes websites for television stations, and before that, EVP of Norstan, a Minneapolis-based telecommunications company where he oversaw U.S. and Canadian operations.
Peter earned his Bachelor's of Business Administration from Eastern Michigan University. He and his wife live in Mendon, MA.
Kim Keller
EVP Sales

Kim Keller leads the GTxcel™ Sales organization as EVP of Sales where he is building a new infrastructure for revenue generation. Initiatives include creation of new revenue streams, monetization training for publishers, local online advertising programs, and expansion into new global markets.
Kim brings with him a career in sales and product development, having previously worked for Godengo as VP Sales and as an online sales training consultant in the top 75 US markets. Kim is known in industry circles as a leading expert in online advertising strategy, especially for local media websites.
Prior to working for Godengo, Kim was Digital Business Development Manager for McGraw-Hill Broadcasting, and Senior Director of Sales at Internet Broadcasting. Before working in the online media space, Kim was Vice President of Technology Solutions for Norstan Communications.
Adrienne Azaria
SVP Engineering

Adrienne Azaria is responsible for defining and executing GTxcel's long-term product roadmap as well as being a key driver in strategic direction and partner relationships. She also oversees all aspects of the company's software development, quality assurance, and systems engineering activities. Prior to her Engineering role, Adrienne spent 10 years establishing and growing the Client Services and Operations teams at Texterity.
Prior to joining Texterity in 1997, Adrienne held project and product management positions at Interleaf, Inc., where she set the strategy and direction for their line of SGML-based publishing products. At Hewlett-Packard, she held product management and software engineering positions, working on software licensing and user interface development tools. Adrienne received a B.S. in Computer Science from the University of Michigan and an M.S. in Computer Graphics from Purdue University.
Shannon Smith
VP Client Services & Production

Shannon Smith oversees six areas critical to GTxcel’s product offerings: Client Project Management on all publishing platforms, Digital Production, End-User Support, E-Mail Deployment, Customization Services, and Product Maintenance/Support. In addition to facilitating GTxcel’s expansion into mobile publishing, Shannon’s team is integral in product planning of all publisher-focused efforts. Shannon has worked as a Project Manager and an Operations Manager prior to leading the Client Services and Production team.
Shannon joined Texterity in 2007, offering a unique blend of experience in both customer service and education. Before joining Texterity, Shannon worked as a Technical Services Manager for an industrial cleaning chemical manufacturer, a Product Manager for a web-based procurement management company, as well as an early childhood teacher. Shannon received a Bachelor of Science degree in Early Childhood Education from Worcester State College and was awarded the Ruth Cohen Blumsack Award for Excellence in Teaching and a Woman of Distinction Award from Quinsigamond Community College in Worcester, MA.
Ted Stine
GM Partnership Programs
Ted Stine joins GTxcel™ from Time Warner Cable where he was VP Sales Operations for the Midwest
Region and previously, VP of Commercial Services, where he oversaw daily operations for the Commercial Business. Ted’s expertise in strategy, sales, and operations positions him ideally to grow this strategically important part of the GTxcel business. Ted also brings with him a strong knowledge of technology, telecommunications and systems integration from his role as VP of East Markets for Norstan. Ted holds a business degree from Indiana University Bloomington. He is headquartered near Columbus, Ohio, but will also be onsite at GTxcel offices both in San Francisco and Boston.
Reid Johnson
Chairman of the Board
Reid Johnson's media career began in the early 1970's. At WCCO-Television, the CBS affiliate in Minneapolis, Minnesota, Reid served as a writer, producer, and executive producer. In 1981, he was named News Director, a position he held until 1989. During Reid's tenure the station's news department won every major award for broadcast journalism, including twice winning the Edward R. Murrow award as top news department in the country.
In 1989, Reid purchased Alpha Video, an audio/video equipment dealership. Reid and his partner George Johnson (no relation), repositioned the company to become the leading digital dealership in the Upper Midwest. With the advent of the world wide web in the mid 1990's, Reid formed a division of Alpha Video, Internet Broadcasting (IB), that developed a CMS and suite of services that allowed television stations to "put themselves on the web."
IB was incorporated in 1997. As Founder and CEO of IB, Reid grew IB into the largest network of television station sites in the U.S. Investors and station partners included Hearst, Washington Post, McGraw Hill, CNN, Meredith, Cox, and NBC. Reid retired in 2008.
Reid invested in Godengo in 2009 and served as a Board Member until assuming Chairmanship in June 2011. Godengo's management team all worked with Reid during his tenure at Internet Broadcasting.




