Boston, MA – Red River Broadcast Company and GTxcel have partnered to launch their three station websites using the GTxcel for Broadcast Content Management System solution.
GTxcel’s Unified Publishing Platform (UPP) provides a single stop solution including mobile and video, and the most accessible workflow and user experience available in the space. Using the UPP “is crucial for us to continually listen and customize solutions with and for our customers,” says Peter Stilson, CEO of GTxcel.
Red River VP of Sales Doug McMonagle says GTxcel “went out of your way to help us replace that big expensive CMS without giving up technology. I feel much more comfortable that I can be profitable with GTxcel than I did with our previous provider.”
GTxcel (http://www.gtxcel.com) is a leader of high quality digital, mobile and content management solutions. Our service takes content and creates a digital and dynamic interactive experience for readers that can be viewed on any desktop/laptop, tablet or web-enabled smartphone. The GTxcel technology centers around a Unified Publishing Platform (UPP) where content is created once and published on multiple platforms. GTxcel also offers consultative services that include monetization strategies and marketing services.
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